jamesmschaffer

Causes Reinvents Itself as a Campaign Center |

In Communications, Fundraising, Social Media on 03/11/2012 at 2:31 pm

Causes Reinvents Itself as a Campaign Center | Social Media Strategy for Nonprofits and Businesses.

Raising funds for a cause isn’t just about asking for money; successful fundraising campaigns includestorytelling elementspeer to peer fundraising, and a campaign center. Causes has all of these elements built into its new platform, including video integration, petitions, sharing elements, polls, and commenting features. While Causes is still intimately tied to, and perhaps overly reliant on Facebook as its primary social media messaging channel, the latest Causes iteration comes closer to fully engaging users and creating a campaign center than many other online fundraising platforms.

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